How Anthony Rodriguez Built a Primary Care Practice Patients Were Waiting For | Kinstead Health
How Anthony Rodriguez built a primary care practice patients were waiting for.
With Kinstead, Anthony launched Stellar NP in Massachusetts, brought his relationship-centered model of care to life, and reached 200 completed visits within five months.
The clinician
A primary care NP with a clear point of view on care.
Anthony Rodriguez is a board-certified family nurse practitioner who spent years in family medicine and comprehensive primary care, including time in major Boston healthcare settings. Across those years he built a conviction about what good primary care actually requires: time, attention, and follow-through.
He didn’t set out to become a business administrator. He set out to practice medicine the way he believed it should be practiced — unrushed, thoughtful, holistic, clinically strong, and genuinely centered on the person in front of him.
Areas of care
- Comprehensive primary care
- Medical weight loss
- Mental health support
- Urgent concerns
- Sexual health
- Skin & hair care
- LGBTQ+ care
- Medical marijuana evaluations
The problem he saw
The gaps he kept running into.
Traditional primary care wasn’t built for the kind of care Anthony wanted to give. The same limitations showed up again and again — for patients and for clinicians.
Rushed visits
Not enough time to address more than one thing — or to address it well.
Limited access
Getting in the door — or reaching a provider between visits — was harder than it should be.
Long waits
New patients waiting months for an appointment that should have been weeks away.
Concerns half-addressed
Symptoms treated on the surface, with the underlying questions left for “next time.”
Clinician burnout
A pace that wears down even the most dedicated NPs, and the patients feel it too.
The practice he built
Stellar NP — modern primary care, your frequency.
A hybrid, virtual-first primary care practice in Malden, Massachusetts, built around longer visits and real access. Comprehensive primary care with a focus on medical weight loss, for adults 18 and over — insured or uninsured.
Location
- Hybrid, with an in-person space
- Serving Malden & the surrounding area
Hours
- Evenings & weekends
- Mon/Wed to 8p · Sat 10a–5p
Access
Self-scheduling
Book online, on your time
Patients
Ages 18+
Insurance-based & self-pay
The launch path
From signed to 200 visits in about six months.
The work happened in steps — credentialing, a first patient, a public launch, and then a panel that grew steadily by word of mouth.
- Oct 30, 2025 - Signed with Kinstead
- Late Jan 2026 - First in-network patient
- Feb 2026 - Stellar NP launches publicly
- Week 18 - 100 completed visits
- Week 23 - 200 completed visits
- Today - Booked two weeks out
In network, and growing.
- 8 payers active
- 2 in progress
- BCBS Massachusetts
- Aetna
- Cigna
- UnitedHealthcare
- Harvard Pilgrim
- Mass General Brigham
- Medicare (FFS)
- MassHealth / Medicaid
The operational partner
Anthony brought the vision. Kinstead cleared the operational path.
- Credentialing & enrollment
- Billing & back office
- Launch planning
- Website & setup
- Scheduling support
- Marketing & growth
- Technology
- Weekly support
What patients noticed
What care feels like at Stellar NP.
The same words keep coming up in patient reviews — the exact experience Anthony set out to build.
- Thorough
- Compassionate
- Warm
- Attentive
- Unrushed
- Thoughtful
- Educational
- Listens
- Follows through
Patient Testimonials
"Anthony is an incredible NP. It is so difficult to find a provider who hears a patient out and goes above and beyond to solve the problem, not just treat the symptoms."
- Morgan D.
"He made me feel comfortable and listened to me and answered all my questions without rushing to his next patient."
- Sean B.
"Very rarely in this day and age do we get a provider that actually cares about your well-being and time, and not just someone who makes you feel like a number."
- Mario D.
"He takes the time to understand all of your concerns without rushing or pushing unnecessary medications or diagnoses."
- Catherine R.
What other NPs can learn
You don’t need to be an influencer.
- Anthony grew a full panel through referrals and word of mouth. The care did the marketing.
You don’t need $75K–$100K up front.
- A launch can be stepwise. You don’t have to fund a full clinic build-out to begin.
You can begin one step at a time.
- Sign, credential, see a first patient, open scheduling — each phase builds on the last.
Relationship-centered care is a real differentiator.
- Unrushed, thorough visits are what patients notice, and what brings them back.
The right support lets you focus on care.
- With the operational layer handled, clinically strong NPs can do what they trained for.
Conclusion
“I’m excited to offer high-quality care for patients that I care for, being there in terms of their neighborhood primary care provider, and really having a better quality of life at the same time.”
- Anthony Rodriguez, FNP-BC
Ready to build your own version of independent practice?
Kinstead helps nurse practitioners launch and grow insurance-based private practices.